Introduction (40 words)

Definition (160 words)

Focus

Divergence

Tagline

Strategy canvas

A line chart with all 15 elements on the horizontal axis is well.

Evaluation (160 words)

Defining and applying CSF’s  (160 words) 

CSF1

CSF2

CSF3

Creative evaluation and application (240 words) 

CSF1

CSF2

CSF3

Conclusion (40 words)

Reference   Required diversity of sources.

Appendix   six in total

CSF1   Red Sea and blue sea contrast

CSF2   Red Sea and blue sea contrast

CSF3   Red Sea and blue sea contrast